Bismillahir Rahmanir Raheem
Assalamu’alaikum, our journey began in 2018 when three of our friends plan to do halal business online. We just purchased some products from the wholesale market and tried to sell them online. Alhamdulillah, we got a huge response as home décor items were not available to purchase online at that time. Day by day our sales are growing so we tried to deliver our product through delivery services. In this case we faced tremendous problems as the delivery service failed to deliver the product properly. Then we hired a delivery man for delivering products inside Dhaka city.
In 2019, We bought a new bike to deliver products inside Dhaka. We also rented a small room to use as a warehouse. This year we also increased our product category and inventory. After two years of business we learned mainly about sales and marketing and logistics.
In 2020, when Covid-19 stopped the whole country but our sales boosted like never before as people couldn’t go to the market. Alhamdulillah, this year we also started our fully functioning website using WordPress Woocommerce hosted on Amazon Web Server. This year our sales and growth boosted very rapidly.
In 2021, we rented a new office and brought a camera and other studio setup so that we can make content easily to boost our sales. This year was challenging from 2020 as many people are also trying to do business online. Also 2021 was very challenging as several e-commerce scandals happened this year.
In 2022, this year started with many challenges but we have successfully overcome those challenges. The main challenges were huge price hikes and inflation. Increasing the dollar rate was also very challenging for us. But this year our main focus was to increase our customer base so that we can scale up our business to the next level.
From the beginning of 2023, we are planning to scale up our business to a complete home décor and appliance solution so that customers will find a one stop solution for their home decoration. For this reason, we are also planning to launch our mobile app so that customers can access our products easily and always engage with us. We have continuous development planning and also have plans to sell other category products.
After 6 years of doing business we got huge response from our customer. We also able to achieve customer’s trust and faith. Here are some key value point we achieved:
- More than 730k followers on Facebook.
- More than 90% positive ratings on Facebook.
- More than 8000 satisfied customer.
- More than 10000 order delivered successfully.
- Less than 5% return rate.
- Less than 10% order cancellation.
- More than 80k unique website user per month.
- More than 5 million impression per month on Facebook.
- Top ranking on Google search and Facebook search.
Now we are mainly focusing on home decoration items. From our 6 years experience here are some key points about this market:
- Total market cap more than 200 crore.
- 50% of customers are from higher and rich families. 30% customers from solvent middle class families. Other customers mainly purchase gifts occasionally.
- 80% of customers are women who have jobs or husbands who have high salary jobs.
- Products are mainly imported from China. Some local products are also capturing the market but very low percentage.
- No major companies have established a foothold in the market, although some companies are trying.
- Mainly some small businesses, who have physical shops, are trying to capture the online market also.
- The market is growing rapidly mainly because of YouTube and Facebook video sharing where people like to show off their beautiful decorated home. Now we have many Youtubers who mainly share home decoration related videos. These videos are very popular among married women.
Our primary goal is to build a complete e-commerce site where people will find all kinds of home decoration items so that they don’t need to go anywhere else. To fulfill this goal we set some target points to achieve:
- We will make our inventory for each possible category for any type of decoration.
- We will stock every item in a few amounts so that people can order for urgent delivery.
- We will make our brand so much popular by gifting YouTuber who are working with home decoration.
- We will also provide solutions for people who want to decorate their new home or apartment.
- Some customized items are getting popular now. We will bring more customized items for customers according to their choice.
- We are planning to import some unique items which are not available in the local market but very lucrative.
- Some customers want to pre-order items that are not available in the market. We are also planning to take this order so that customers will not be disappointed.
To reach our goal we have a robust website and strong customer base but our inventory isn’t rich enough to provide a one stop solution for customers. That is why we are planning to scale up our business up to mark. Here are some points why should you invest on our company now:
- Home décor market is growing as our GDP is growing and people now have more purchasing capacity but not a single brand takes a strong position in the market.
- Most of the online competitors are new in this sector but we have more than 5 years experience.
- Almost 90% of sellers who sell home décor items from their physical shop don’t know how to sell products online. They also don’t know how to manage online orders.
- Home décor items have a higher profit ratio compared to others day to day necessary items.
- Home décor items are 99% non-perishable. So the product damage ratio is very low compared to other industries.
In quest for halal income according to Shari’ah we started this company. We always try to maintain Shari’ah rules in our every activity, plan and decision. We always maintain 3 most important points:
- Selling Halal goods to the customer. As haram home décor like human and animal portraits or sculptures are very available at market, we always avoid these kinds of Haram items.
- Marketing in a Halal way. We never use any female photo or any thing that is haram to gain customer attention. Also we always try to acknowledge customers about the real product. We also don’t lie or deceive customers to sell any product.
- Never involve any Haram transaction. We never take bank loans or any loan that is not permissible in Shari’ah.
Criteria:
We are planning to take investment according to Shari’ah rules called Musha’raka. This system is also called profit sharing contract. In this system profits are shared between the investor and the business owner in a proportion agreed in advance. Here are some conditions to invest on our company:
- Source of income must be Halal.
- Should have a minimal level of Islamic knowledge.
- Should be financially solvent.
- Must have patience.
- Minimum 2 years of contract.
- Should have knowledge about business risk. Because in the Musha’raka system both benefits and losses will be shared proportionately.
Security:
According to Shari’ah, we will maintain these:
- Business contract must be written on paper and should have a minimum of 2 witnesses.
- Business contract will be written on a 300 taka judiciary stamp.
- We will also provide advance bank check for security if necessary.
- We are bound to show you every data of our business. That is why we will give you access to our website to check anytime you want.
- Every month end we will arrange a meeting to discuss sales and business growth. You can give us your valuable opinion on the meeting.
Return:
Last year our total revenue was 160 lacs. Average per month gross profit was 155,000 Taka. Average per month expense was 140,000 Taka. We can show you detailed data as all sells data backed on our website.
Now we are looking for a total 50 Lacs Taka investment and minimum 2 lacs for a single entity.
Upon the data we hope for a minimum 20% or maximum 40% profit return from this investment. One of the most important strong points is that we are now a 5 years old business. So most of the setup cost is already accomplished in our company. Most of the invested money will be used to increase our inventory and product category. Our profits will be paid out every three months.
Know your way out:
- Mainly we will take another investment to replace your investment.
- We may also sell our inventory to collect cash as most of your investment will be invested in the inventory.
- You need to give us 3-6 months to get your investment back.
- If the company is in loss, you have to carry the loss proportionately.
- If any emergency medical condition occurs we will also consider it if possible.
One thing we can ensure that, we fear Allah. We only do business for halal income. You will find us trustworthy, reliable and friendly.
Our Team:
You can learn more details about us [here]
Contact with us:
You can come to visit our office at House-16, Road-04, Block-A, Banasree, Rampura, Dhaka. Goolgle map location [here]
Email us: cynorbd@gmail.com
Call Us: 01762-118008 [Whatsapp]
If you have any query feel free to have a conversation.
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